Voyage - Development


Here I experimented with the ‘Business New’ page, some of the layouts really try to emulate the rationality, efficiency and high level of craft of the ships, however in the case of some of them such as this one with the connecting lines, it was a bit too much, and looked a bit modern and technical and less bespoke and elegant, so I dialled it back a bit. 







This idea for the ovals not her g2 page, came from imaging the sail of the ship and the way it moves on a pivot laterally in the wind. So these oval shapes emulate that if you were looking at it from a birds eye view.




Inspired by the really effective negative space on the constance spread I did, I did these spreads for the vijonara article. I like the effect of the long text boxes surrounded by empty space. The red colour came from picking the red from a cushion in one of the images, and also retains some level of continuity, having been used for the contents spread. 





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